Australia’s Craft and Quilt Fair will attract thousands of people who are looking for inspiration. The Sydney event will see the Sydney Convention and Exhibition Centre in Darling Harbour crowded with people who want to learn about and purchase craft and quilting materials.
As the event runs for five days, between Wednesday 22 June and Sunday 26 June, your exhibition stand will need to look as fresh and new on the last day as it does on the first. If you are going to attend the Craft and Quilt Fair in other Australian cities, you will want to ensure that you can pack, transport, and unpack your exhibition stand in each city without sustaining damage.
Designing your exhibition stand for the Craft and Quilt Fair to be durable is not your only consideration. You will want to create an exhibition stand that inspires imagination. People are looking for a sense of what is possible from the craft and quilt fair, so use your exhibition stand to show what you can achieve with your product.
If you sell paper products, for example, you could design your exhibition stand to look like a large version of your product. Alternatively, you could create an illusion of ‘stacks of paper’ to use as the walls of your exhibition stand. Using modern fabrics and lightweight materials, you can create almost any effect. You can design a “box” stand that can be in any shape you can imagine. Why stick to the traditional “booth” style exhibition stand when you can create something that is truly original and emphasizes the best of the craft industry.
Use colours, fabrics, lights, signage, and display stands to build the atmosphere within your own exhibition stand. Be imaginative in your use of colour. With technology today, you can create almost any colour you need to use in your exhibition stand walls, furnishings, and signage. Blend various shades to create the perfect colours for your exhibition stand.
You do not have to use only the lighting providing by the overhead ceiling lights in the convention centre. You can create unique effects by designing where the lights (and conversely, the shadows) fall. Illuminate certain areas of your exhibition stand and create 3D impact by building shadows in different spots.
Highlight your products using specialized exhibition display stands. You can use a pop up display to attract interest from passersby. Use lights to highlight your product displays within your exhibition stand. Movement will always attract attention, so you can create moving display stands that will show your craft products off to everyone.
Using your imagination, new technology, and interesting effects, you can design a truly unique and eye catching exhibition stand for the Australian Craft and Quilters Fair in Sydney between June 22 and June 26.
No comments:
Post a Comment