The Australian International Motor Show

The Australian International Motor Show is currently running under a joint venture between Victoria and NSW in which the show alternates between Sydney and Melbourne. After a successful show at Sydney’s Convention and Exhibition Centre in October of 2010, this year’s show will be held at Melbourne’s Convention and Exhibition Centre in from 1st to 10th July.

It is a fact that Motor Shows attract the largest audiences for indoor exhibitions in Australia. Some other interesting facts as displayed on the International Motor Show’s website are that:

• Males accounted for over 70% of all Motor Show patrons
• Over 36% of visitors to the Motor Show are aged under 30 years with 22% aged over 60 years.
• Over 60% of patrons surveyed intend to visit the next Motor Show.
• The proportion of patrons attending the Motor Show for the purpose of gathering information prior to making a vehicle purchase decision is approximately 36%.
• Females attending the Motor Show are more likely to attend the show for the purpose of gathering information prior to making a vehicle purchase decision.
• Over 300 semi trailer loads of equipment is required to build exhibitor stands for the Motor Show.
• Over 450 people work on site during the Move-In to get the Motor Show built. These include riggers, electricians, tilers, carpenters, sound and lighting engineers and plumbers.
• Around 150 mobile phones are found in and around the Motor Show during public days.
• Almost 8km of staging truss for lighting grids and 65km of electrical cable is used in the construction of exhibitor stands and set up of audio visual equipment.
• Over 23,000sqm of floating floor and carpet used in the exhibition.
• Approximately 400 motor vehicles will be displayed when the Show is completed