Is Your Business Ready for the Mind, Body, Spirit Festival in Sydney?

Darling Harbour and the Sydney Convention and Exhibition Centre will be crowded between November 3 and 6 this year as the extremely popular Mind, Body, Spirit Festival will be back. Everyone who runs a business that caters for people who want to look after their spiritual, mental, or physical health should be keen to exhibit at the festival that attracts thousands of attendees every day of the event.

Although the Mind, Body, Spirit Festival is not until November, exhibitor spaces are booking fast, so you will want to secure your space very soon. Once you have secured your exhibition space, you need to work out a great design for your exhibition stand, so that your stand looks professional and attracts many people to your business. You will gain sales leads that will continue to build your business for many months, so you need to put in a great effort to ensure your exhibition stand is attractive.

Although the price of the exhibition stand does include a floor, walls, and company sign at the top of the exhibition space, you may like to consider the benefits of using a custom designed exhibition stand instead. With a custom stand, you have more freedom to design an innovative exhibition stand that will definitely attract attention. You are not restricted to a square or box shape for your stand and your space will be unique, with different walls, and flooring from every other stand at the festival. You can use the space to your full advantage, rather than stick to the traditional "booth" style stand.

Your business is unique and special and you offer unique products to your customers. Your exhibition stand should reflect this and be unique and different too.

Even if you choose to retain the flooring and walls provided for your exhibition stand, you will need to hire some exhibition furniture and equipment, such as additional lighting. The lights in the Sydney Convention and Exhibition Centre are high in the ceiling and will not create the right atmosphere within your own exhibition space. You will need spotlights, downlights, uplights, and even coloured lights to create the right effects within your exhibition space, building highlights and shadows to draw attention where you want it.

You may want to hire other technology such as flat screen television to show DVDs of your products or services and a PA system as well as the lighting.

Exhibition furniture includes seating for staff and customers, tables, and display equipment. You can hire pop up display stands or whatever sort of display stand will best suit your own products. Obviously, you will need to choose the display stands first and then select the right lights to highlight that display case.

If you are not used to designing an exhibition stand for your business, you should seriously consider hiring a professional stand designer, who can help you to choose the right furniture, display products, and ensure you have the right lighting and effects to create the atmosphere you want for your special exhibition stand. The difference between a professionally designed exhibition stand and one an unexperienced small business owner threw together is obvious to the beholder.

If you want to grow your business and attract many sales and leads from the Mind, Body, Spirit Festival, you will want to design the best exhibition stand for your products. Now is the time to start designing your stand for the November event.